![]() ![]() ![]() AI is only as good as the data on which it’s trained. But in order to harness AI in the most valuable way, we must recognize the unique challenges this technology brings. It's also clear that today’s consumers see the value of emerging technologies: According to a recent Adobe survey, 70 percent of consumers say they trust AI to improve their experiences with a brand. With more than a decade of experience integrating AI and ML across Adobe’s tools, it’s clear that AI done right can enhance the creation, delivery, and optimization of digital experiences at scale. At Adobe, hundreds of features powered by Adobe Sensei, our AI engine are helping enterprises deliver more personalized experiences, empowering people to take their creativity to the next level, and allowing users to achieve in seconds what otherwise could take hours. Today, companies are increasingly infusing artificial intelligence (AI) and machine learning (ML) into their products to better serve their customers. Putting principles into practice: Adobe’s approach to AI Ethics ![]()
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